#AJINOMOTOSustainabilidadChallenge
As part of its sustaining efforts for its environment-focused advocacy, Ilabas ang Sustainabilidad, Ajinomoto Philippines Corporation will conduct a user-generated promo where netizens across the Philippines can send in their DIY projects that espouse the 3 Rs of conservation – reuse, reduce, and recycle.
The period of submissions of entries is from July 15, 2021 to September 15, 2021
Nationwide coverage within the Philippines.
Promotion is open to social media users aged 18-75 years old. He / She must be residing in the Philippines at the time of the promotion period.
– A promo post will be shared on the Cookmunity® by Ajinomoto PH Facebook Page to encourage individuals to submit their Do-It-Yourself (DIY) sustainable projects.
– To participate, he/she must create sustainable DIY projects using materials that can be found at home.
– Sample Sustainabilidad Projects can be:
Food Wrappers/ Packaging
Use of Plastic Containers
Glass Bottles & Jars
Any Recyclable materials found at home
Any creative projects that fall under reduce, reuse, recycle
– Throughout the Sustainabilidad Challenge, entries are to be submitted in the comments section of the said call-to-action post and should contain the following:
1. One (1) photo of the before and One (1) photo of the after of the project
2. The hashtag of the promo: #AJINOMOTOSustainabilidadChallenge
– Participants may submit multiple DIY projects centered around the different categories.
– One comment fulfilling all the requirements will be considered one (1) entry.
– Usage/Rights: Photos and projects submitted can be edited and/or used for Ajinomoto Promotion Purposes. Ajinomoto Philippines Corporation can use the photo, project submissions for free.
– #AJINOMOTOSustainabilidadChallenge will also be implemented in Tiktok to encourage individuals to submit their Do-It-Yourself (DIY) sustainable projects.
– To participate, he/she must create sustainable DIY projects using materials that can be found at home through video which he/she will be posting in Tiktok using #AJINOMOTOSustainabalidadChallenge.
– Video should show how they created their before and after Sustainabilidad Challenge
– Sample Sustainabilidad Projects can be:
Food Wrappers/ Packaging
Use of Plastic Containers
Glass Bottles & Jars
Any Recyclable materials found at home
Any creative projects that fall under reduce, reuse, recycle
– Participants may submit multiple DIY projects centered around the different categories.
– Usage/Rights: Photos, Videos and projects submitted can be edited and/or used for Ajinomoto Promotion Purposes. Ajinomoto Philippines Corporation can use the photo, project submissions for free.
A. CRITERIA & WEIGHT FOR DETERMINATION OF WINNERS
50% Creativity
Resourcefulness in crafting the DIY project given limited resources or items
10% Originality
The DIY project submitted stands out from the rest of the participants with its unique take
40% Usefulness/Sustainability
The DIY projects should be utilized even after the entry submission
B. TIMETABLE FOR CUT-OFF AND JUDGING
| PERIOD | DEADLINE FOR ENTRIES | JUDGING PERIOD | ANNOUNCEMENT OF WINNERS |
|---|---|---|---|
|
July 15 to September 15 |
11:59PM, September 15 |
September 20 |
October 1 |
C. JUDGES
Two (2) Representatives from Ajinomoto Philippines Corporation
Two (2) Representatives from Dentsu Jayme Syfu
D. TIE DELIBERATIONS
In the event of ties between participants, the Brand team and creative agency representatives will further evaluate and deliberate on the winning entries.
E. WINNERS
There will be a total of ten (10) winners for the Sustainabilidad Challenge:
– Five (5) Winners from Cookmunity by Ajinomoto PH in FB
– Five (5) Winners in Tiktok for #AJINOMOTOSustainabilidadChallenge
There will be one winner each for the most no. of likes in Cookmunity by AjinomotoPh and Tiktok #AJINOMOTOSustainabilidadChallenge.
Participants with the most no. of likes at the end of the promotional period will win the following prizes:
– 1 Sustainable Eco Bag from AJINOMOTO®
– Gift Certificate worth Php2,000
Winners will receive a private message from Cookmunity® by Ajinomoto PH and Cookmunity® by Ajinomoto PH Tiktok Account informing them that they were among those chosen as winners for the Sustainabilidad Challenge.
Winners will be asked to provide their delivery details & contact information for the delivery of their prizes.
Ajinomoto Philippines Corporation will shoulder the cost of the delivery of the prizes utilizing couriers available in the country such as J&T Express or LBC.
Winners are responsible for providing proof of identity required by couriers to receive their prizes.
Timetable for delivery of prizes:
| Confirmation of Winners’ details | Logistics & Preparation | Ship out of Prizes | Estimated Delivery of Prizes |
|---|---|---|---|
|
Oct 8 |
Oct 8 – Oct 29 |
Within November |
Within
November
|
Winners can send pictures of their prizes via private message to the Cookmunity® by Ajinomoto PH Facebook page as acknowledgement that they have received their prizes.
There will be a total of ten (10) winners. Each winner will receive the following prizes:
– Ajinomoto® Sustainable Eco Bag
– Gift Certificate worth Php 2,000
– Minors aged below 18 years old.
– All participants who do not meet the promo requirements for joining
– Entries submitted beyond the period of submission of entries as determined by the official date and time the entry was received.
– Entries that fail to comply with the valid format and/or do not have the complete and correct information.
– Entries that are not in line with the Sustainabilidad Theme
– AJINOMOTO PHILIPPINES CORPORATION and its employees and its Agency, Dentsu Jayme Syfu , their relatives up to the 2nd degree of consanguinity are disqualified from joining the promotion.
Promo period is from July 15, 2021 – September 15, 2021
Per DOH-FDA-CFRR Permit No. 1027 s. 2021